Friday, March 14, 2008
Amazon Book Bomb
Alex and Brett Harris--whose forthcoming book, Do Hard Things: A Teenage Rebellion Against Low Expectations, I recommend--are doing an innovative experiment in book marketing. They're calling it the Amazon Book Bomb. The idea is to solicit commitments to order the book on March 25 in order to drive up the sales ranking. If you've planned on purchasing the book, consider signing up at their site.